Job Description

Collaborative, Creative and Analytical - as Digital Optimisation Manager you will run a continuous
programme of Test and Learn across – identifying where they can add most value;
defining requirements and taking into account feedback from the business then making clear
recommendations as a result of what they’re doing. Ultimately the customer will be at the heart of
what you do and as a true advocate of Sky’s digital service vision you will naturally take a consultative
and proactive approach.

Our e-Experience team focus on supporting our current and future customer base by designing,
delivering and managing Sky’s online/digital sales, service and help channels; ensuring they are
intuitive, efficient and built with our customers’ needs at heart. The Digital Optimisation Manager sits
within the Self Service Optimisation team who are responsible for the end to end customer interaction
with our online/digital channels; understanding how our customers interact and translating that into
insight and strategies that deliver a continuously improving, relevant and “human” experience that
exceeds our customers’ expectations.

You’ll have a proven track record in data analysis and successfully delivering test and learn
programmes, ideally within an online service environment. You need to have a strong understanding
and a genuine passion for digital channel technology, metrics and practices – looking at appropriate
and relevant success measures. An expert in Excel/data analysis tools you’ll be able to investigate
and manipulate data to draw conclusions and make robust recommendations/challenge how we do
things from the customer’s perspective. Ideally you’ll have experience of software packages such as
the Omniture suite.

As well as your first class data analysis and interpretation skills you’ll need to be a natural influencer
with outstanding communication and engagement skills – to deliver your objectives you’ll need to
challenge and co-ordinate a number of different business areas, stakeholders and their sometimes
conflicting needs so tenacity, resilience and strong negotiation skills are essential.

As a world leader in digital television, Sky has changed the face of broadcasting in UK and Ireland.
Over 10 million customers now enjoy Sky’s multiple entertainment and telecommunications
products, including an unprecedented choice of more than 400 channels from movies and news
to entertainment, documentaries and sports. We are renowned for being first-to-market with new
innovation, and designing products and services that enrich the lives of our customers. We’ve set
the bar high, but want to aim even higher and your ideas, energy and strategic thinking, will take our
customer experience to a whole new level. You’ll create the benchmark that other companies across
the world will follow, ensuring that our customers always receive innovative, personal and effective

What next? If you feel you have what it takes to be successful in this role, please apply online,
attach a copy of your CV and let us know your salary expectations. As a valued employee of Sky
you will benefit from free Sky+ worth around £600 per annum on top of your yearly salary. You will
have access to our pension, private health care and share save schemes with access to a range of
discounts including dental, holidays, mobile phones, magazines and DVDs. Due to the fast paced
nature of Sky the vacancy close dates may be subject to change.

Believe in better

Sky delivers some of the most diverse content and services on the planet, and we value the samediversity within our business. We provide a culture of entrepreneurialism and opportunity for one and

Contact / Application Details

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