Job Description

We are the business-to-business division of DMGT, Daily Mail General Trust. We have more than 300 fast growing brands that produce high quality events and information services based around the globe.

Over the next two years we want social media to be the highest demand generator for our businesses around the globe and to be an assisting channel in every sale. In order to do that we need a social media-marketing guru with drive, a track record, enthusiasm and a passion for this marketing channel.

You will work as part of Euromoney Institutional Investor’s internal marketing team to consult and advise, support roll out and measure the impact of social media within our organization.

You will help to develop innovative strategies to enable businesses to grow their social media footprint within each of the relevant social media networks.

Manage community communications strategies- work with product marketing and editorial teams to create and manage content and communications through all social and community channels, including Twitter, Facebook, YouTube and Google+, etc.

Collaborate with key stakeholders and lead development of all communication assets for product launches and announcements, including press releases, FAQs, multi-media assets, and social media content.

Maintain and expand the company’s social media presence while ensuring consistency in messaging and branding.

Listen and measure sentiment, traffic and sales generated through reports and tools. Identify, interpret, monitor and capitalize on social media trends

Be the champion for internal discussion and training to keep social media at the forefront of everyone’s agenda – from the managing directors to editors to marketers to sales teams.

Experiment with new techniques and new technologies to increase the effectiveness of social media campaigns.

Who you are:

Successful track record of marketing experience for a B2B environment, including at least 2 years of social media responsibilities

Solid understanding of B2B demand generation

Excellent communication skills, especially reporting and analyzing.

Proven track record of running social media programs that have delivered measurable results

Proven hands-on experience growing and engaging an audience via Twitter, LinkedIn, Facebook, YouTube, Slideshare, and blogs.

Experience with social measurement tools and platforms, e.g. Radian6, Meltwater Buzz, Klout.

Experience blogging and/or working directly with bloggers. Hands-on experience writing content which adheres to SEO best practices

A “can-do” attitude with a relentless obsession for customer satisfaction and audience engagement. You don’t wait for others and are willing to move quickly with skilled and tactical execution

Thrive in a fast-paced environment and excel at handling multiple concurrent projects

Bachelor’s Degree in Marketing, Communications, Advertising or equivalent relevant experience. Social media certifications and/or coursework a plus.

We are looking for someone who lives and breathes social media and with personal KLOUT score that backs that up!

Contact / Application Details

The advertiser has specified that Recruitment Agencies may NOT contact them regarding this position.

Please email with your resume, salary expectations and KLOUT score.

The subject field should read : Social Media, Econsultancy application (and include your location London / New York).

The subject field should read : Social Media, Econsultancy application (and include your location London / New York).