Digital Acquisition Manager
A leading UK Children's arts and crafts retailer is looking for Digital Acquisition Manager to join their digital marketing team, based in Essex. You will be responsible for managing all paid and unpaid online media activity as well as implementing PPC and Google Shopping advertising campaigns.
Key Responsibilities of the Digital Acquisition Manager:
- PPC Marketing, including strategy, optimisation and budget management
- Optimisation of paid search shopping campaigns
- SEO strategy and analysis
- Affiliate Marketing and Partnership management including Facebook display and remarketing adverts
Desired skill and experience of the Digital Acquisition Manager:
- Proven track record in an online marketing environment
- Proven track record working with PPC and Google Shopping
- Strong analytical skills
- Experience managing budgets
- Strong experience with Google Analytics, Google Shopping, Google Adwords, Marin, Kenshoo, Affiliate Marketing and Facebook Advertising.