Digital Marketing Manager

Recruiter
Location
Manchester
Salary
Bonus
Posted
02 Jun 2017
Closes
30 Jun 2017
Ref
LW 24262
Contact
Leanne Wallworth
Sector
B2C, FMCG, Retail
Job Function
Online Marketing
Contract
Permanent

Our client is a globally successful consumer goods business with market leading brands and products in multiple categories. An exciting opportunity has arisen for an experienced Digital Marketing Manager to lead the development and implementation of the digital marketing strategy for three high profile brands in the UK & Ireland.

Working with the UK Marketing Director you will be responsible for managing the digital marketing across three high profile brands, managing the websites for the brands, the retail partners' websites and driving targeted traffic to the website.

Key responsibilities include:

  • Management of a digital marketing team of three
  • Develop and deliver an integrated digital marketing strategy
  • Deliver against KPI's for e-commerce, traffic and conversion, SEO/PPC and engagement
  • Manage the digital campaigns either in-house or through digital agency partners
  • Website management
  • Support retail partner with digital assets

You will be an experienced digital manager with demonstrable experience of developing digital strategies and delivering traffic driving campaigns. Experience of managing e-commerce sites, UX & MVT testing would be an advantage.