Social Media Manager
The client is one of the worlds leading brands with an office based in the heart of the city centre.
The organising, implementation and management of multi-channel campaigns that help create brand relevance and appeal to the brands core demographic of customers. Managing the brands social media across a breadth of media platforms, whilst exploring new and relevant channels where the brand can be represented best.Helping link the social media strategy with the other marketing disciplines, creating seamless and integrated social media platforms.Being the brands expert on all aspects of social media, devising intelligent strategies that can drive revenue through your social media activity.Weekly/monthly reporting on all social media activity, with clear data measuring the success of each campaign.The development and execution of all social media activityDevelop the brands presence on a variety of social media platformsWork closely with external social media agencies to develop paid social campaigns, regularly improving these through constant monitoring of the activity.Coordinating activity with other internal marketing teams.Constant monitoring of competitor activity within the brands field.Create swift and appropriate response strategies to any negative response to marketing, protecting the brands reputation.Make recommendations to improve the brands current social media activity.Become a point of call for any training and guidance needed on any social media activity.All social media activity must be aligned with the brands strategy and be differentiated from the brands key competitors. Develop and implement customer engagement activities to retain and engage customers, building brand loyalty and customer recommendations
ProfileProlonged history of managing a breadth of social media channels and improving earned media usage.An innovative eye for digital innovation with vast awareness of developments and trends in the market.Strong background in digital marketing and managing digital activities, (website management, content creation, management of online journey etc.)Clear ability to work well with internal/external teams to inspire and develop the brands cohesive plans.Ability to ensure that all activity is consistent with brands marketing strategy as well as an naturally strong creative judgement.
This role is a fantastic opportunity for a innovative Social Media Manager one of the worlds leading brands, based in the heart of the city centre.
Salary is negotiable based on the candidates, the role also offers a competitive benefits package.