Digital Marketing Executive

Location
Birmingham
Salary
£22k - £24k pa
Posted
07 Jul 2017
Closes
21 Jul 2017
Ref
13839522/001
Contact
Manisha Sandhu
Job Function
Online Marketing

The Digital Marketing Executive role involves supporting the Digital team in planning and implementing a rebrand for the business. You would pro-actively managing stakeholders including agencies and clients.

Client Details

Michael Page Digital are currently supporting a local tourism business to recruit a Digital Marketing Executive to join the business on an initial 6 month contract.

Description

The Digital Marketing Executive role involves:

- Supporting the development of the new corporate identity, social media channels and corporate website

- Using the CMS proactively to ensure all digital channel information is accurate and up to date. Often sourcing external content for owned and earned channels to grow brand exposure

- Considering SEO requirements to ensure content and brand profile is optimised at all times

- Supporting with email template creation and distribution and working with Microsoft Dynamics and Communigator to broadcast emails

- Overseeing social media channels across Twitter, LinkedIn, Youtube and Pinterest

- Utilising social channels to drive traffic to owned digital channels

Profile

In order to be considered for the Digital Marketing Executive role, you must have:

- Relevant academic or professional qualification within Digital or Marketing

- Excellent project and time management skills

- Proactive and time management skills

- Excellent communication skills - verbal and written and demonstrable copywriting skills

- Sound understanding of marketing and digital techniques with experience of CMS, CRM and email systems

- Proficient use of social media monitoring tools

- Track record of working on content managed websites and managing social media

- Experience in eCRM from design and content through to distribution

- Experience in HTML

Job Offer

The Digital Marketing Executive role is offering an experienced candidate the opportunity to join a well established Birmingham based business that is embarking on exciting change.

The role is an initial 6 month contract, but could be made permanent.