Digital Marketing Analyst

Recruiter
Better Placed
Location
York
Salary
£20k - £28k pa
Posted
05 Apr 2018
Closes
03 May 2018
Ref
26056
Contact
Beth Rollin
Sector
Retail
Job Function
Web Analytics
Contract
Permanent

Digital Marketing Analyst

Yorkshire

C£20k - £28k

Better Placed are pleased to be working with a leading consumer business based in York within a close commute of Harrogate and Leeds. They're looking for a Digital Marketing Analyst to join their friendly team, if you're looking to join a well established company that are thriving year on year then this could be the company for you!

You will work as part of a team to analyse marketing campaigns across multiple channels; forming actionable insight from your findings and using this to influence the wider marketing team in order to improve future campaign design and targeting.

Responsibilities:

  • Perform marketing campaigns and investment analysis
  • Set up Google Analytics and perform traffic analysis
  • Analyse user response website conversions
  • Provide detailed monthly and quarterly results overviews
  • Compare the performance of different activities by different brands
  • Website testing
  • Keep information up to date online
  • Contribute to SEO & PPC to develop the content

About you:

  • Educated to a degree level
  • Minimum of 3 years experience providing relevant marketing analysis
  • Solid understanding of web analytics
  • Understanding of basic marketing knowledge
  • Strong understanding of web analytics implementation throughout the website application
  • Proficient in Excel
  • Strong written and verbal communication
  • Highly motivated
  • "can do" attitude

To discuss this fantastic role further in more detail please apply with your latest CV or call Beth Rollin for a confidential chat.

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