Senior Marketing Campaign Analyst
- Recruiter
- Better Placed
- Location
- Leeds
- Salary
- £40k - £48k pa
- Posted
- 20 Jun 2018
- Closes
- 18 Jul 2018
- Ref
- DH/26467
- Contact
- David Hickling
- Sector
- Financial Services
- Job Function
- Web Analytics
- Contract
- Permanent

Senior Marketing Campaign Analyst
Better Placed are on the look out for experience senior marketing analytics specialist do join a national organisation to help lead their marketing campaign analytics function to increase customer engagement & maximise ROI through manipulating and presenting data. This is a data driven role with extensive usage of SAS & analytical techniques required to succeed, further to this however is the need to find someone with the ability to present to and influence senior stakeholder to define a clear strategy moving forward.
Accountabilities:
- Utilise the latest analytical tools and thinking to drive Marketing forwards, maximising campaign impact
- Ensure timely delivery of customer selections using SAS and / or Salesforce to fulfil the customer journey from a marketing perspective
- Lead the delivery of complex selections, ensuring the requirements of Campaign Analytics are fed into the project process and representing the team in project meetings
- Drive the automation of current SAS processes to increase efficiency's and support a zero-error culture within the wider analytical community
- Developing stand out presentations to key stakeholders, including external clients and up to Director level internally
- Delivery and evolution of campaign analysis to understand business and commercial impact
- Lead the digital evolution of the business and drive the digital analytics agenda.
Prior experience using analytical tools such as SAS/ SQL / Salesforce are essential to be successful in this role - further to this experience working within a regulated environment would be beneficial but not essential. On offer is the chance to join a great business within a senior analyst role, the business have a great culture and with some really excited partnerships being acquired on a yearly basis. If you're are DATA GURU with the ability to interpret and re-shape data to then present back to stakeholders to increase ROI then please get in touch to discuss further.