eCRM Executive

£28k - £30k pa + Additional Benefits
31 Aug 2018
28 Sep 2018
Jack Johnson
B2C, Retail
Job Function

I am looking for an Email Marketing Executive to join a rapidly growing e-commerce team for a highly reputable retail brand.

You will be experienced in designing commercial and engaging emails. You will have a working knowledge of HTML/email coding, and will be experienced using Email Service Providers to send and report on email activity.

We're looking for someone who is passionate about email and is excited by the prospect of optimising our email activity.

Key Responsibilities

  • Design emails using Photoshop, working closely with the Digital Designer to ensure emails match the look and feel of the website.
  • Work closely with the in house copywriter to brief email copy, and the website team to optimise product selection in emails.
  • Edit existing email HTML templates and create new HTML elements where needed. Test emails fully before send.
  • Set and maintain the email testing plan, ensuring we're constantly optimising our email comms.
  • Work with the Digital Marketing Manager and CRM Manager on the data side/segmenting of the ESP, as well as triggered emails.

About you

  • Relevant experience in an Email marketing role, preferably in retail.
  • Exceptional email design skills, with experience using Photoshop.
  • HTML knowledge & experience of coding responsive email templates.
  • Must be used to working in a fast-paced environment, and able to adjust priorities under pressure.
  • Must have excellent interpersonal and communication skills and a real team player.

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