Paid Search Executive

Recruiter
EMR
Location
City of London
Salary
£28k - £35k pa
Posted
17 Oct 2018
Closes
14 Nov 2018
Ref
1630571
Contact
Lewis Chaplin
Job Function
Search Marketing
Contract
Permanent

Are you an ambitious executive looking for a step up with more responsibility? A leading global fin-tech business who are going through an exciting growth period due to the launch of new products are looking for a digital marketing executive to will have a strong focus on paid-search to drive customer acquisition.

Key Responsibilities:

  • Full management and responsibility of paid search and display campaigns across Google, Bing and other channels as appropriate
  • Set up and manage paid media campaigns
  • Manage campaigns in line with best practice (targeting, tracking using Google Tag Manager, A/B testing, landing pages etc.) and ensure all are optimised to achieve KPI's
  • Keyword research and bid optimisation management
  • Proactively monitoring latest industry trends
  • Pro-active campaign management to achieve target growth and Cost per Conversion targets
  • Daily/weekly data analysis, reporting and making recommendations to improve campaigns

Qualifications & Requirements:

  • Minimum of 2 years' experience running PPC campaigns in AdWords, Bing and social media channels
  • Proven experience in managing best practice PPC campaigns, keyword research and bid management tools
  • Proven ability in driving growth in paid search and achieving KPI's
  • Experience in web tools, such as GTM, Google Analytics
  • Attention to detail, highly analytical and strong communicator

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