Senior Product Marketing Manager - Mobile App
An exciting opportunity for a Senior Marketing Product Manager to join a global payments organisation as they continue to develop a new app.
Working closely with the whole customer strategy team you will be responsible for the entire product lifecycle from analysing user behaviour and gathering client feedback to developing technical requirements and post-implementation analysis to determine impact and subsequent actions.
Your success will be measured by your ability to work effectively with a number of internal and external stakeholders and resources, and to deliver against agreed KPIs.
- Drive go-to-market strategy and influence how we prioritize and win target markets, product categories, and buyer segments
- Work with key stakeholders to define and document the product roadmap
- Communicating the roadmap and the release of new features to the development, marketing, and client services teams ensuring all are in-the-loop and prepared for changes
- Owning the client feedback programme to design and deliver new features driven by client request
- Creatively use your marketing skill through videos, blogs, white papers, presentations, web content, and other channels
- A proven track record (6 years +) in managing and improving app-centric products is essential
- Fintech or Ecommerce experience desirable