Senior Marketing Manager - Mobile App
A fantastic opportunity for a Senior Marketing Manager to join a leading payments provider to drive forward some of their mobile app capabilities.
This organisation is looking for a positive and energetic individual who can support the creation of innovative marketing and CRM programmes that drive new and existing customers to send money to each other.
- Create and execute integrated marketing strategies to drive adoption and preference of P2P products
- Plan and execute integrated marketing campaigns across owned channels (email, web, mobile), paid channels (display, search, social, video, TV, OOH), partner channels (merchants) and earned channels (PR & social).
- Understand and make recommendations on consumer experience and value proposition working closely with Product, Commercial, global marketing teams.
- Lead the strategy for cross border payments including positioning, experience, value prop and messaging.
- UK Marketing lead on cross functional Go to Market projects for new product and feature launches.
- Education: Bachelor's degree or equivalent qualification (2:1 min).
- Experience: 8+ yrs. experience gained in a similar positions. Experience to have included marketing strategy, digital marketing campaign management, agency management, budget / commercial management, presentation skills, team / stakeholder management.
This is a sought after position and will go to a talented individual looking to make an impact for a global company. If you feel this could be you then please apply today!