Digital Marketing Executive

5 days left

Location
City of London
Salary
£30k - £35k pa + bonus
Posted
14 Jan 2019
Closes
28 Jan 2019
Ref
13982880/001
Contact
Jesscia Mott-Brown
Sector
Media
Job Function
Online Marketing
Contract
Permanent

You are a data-savvy Digital Marketer who loves getting amongst both transactional and consumer data and want to work with one of the biggest Media Brands in the world.

You'll be working as part of a highly entrepreneurial team which generates incremental revenue for the business through a range of diverse and exciting projects.

Client Details

My client is one of the worlds largest Media and Entertainment Groups with renowned and respected brands that reach over 30 million a week!

Description

You will be responsible for delivering digital marketing services to the team and the wide variety of projects they work on across all relevant channels.

You will also;

  • Work with internal teams to optimise all relevant sites and make sure they are performing as well as they can.
  • Work with internal teams to ensure landing pages are optimised for PPC campaigns to ensure maximum conversion.
  • Drive PPC and paid social campaigns including planning, set-up, analysis and reporting
  • Keyword research, test ad-copy, bid management and competitor analysis
  • Deliver customer insights which will drive critical business decisions

  • Work with the internal teams to understand my client's CRM database behaviour
  • Test different strategies to optimise my client's CRM activities and deliver the best possible ROI for the business
  • Be the go-to person for digital marketing, working with the team to agree budgets, set goals and increase engagement and conversions
  • Be in the data, know and understand what is going on, and feed this back to the team to impact decisions for growth
  • Discover, test and optimise new digital marketing channels and seek those which offer the best ROI.
  • Administration, forecasting and budgeting
  • Create relevant content where necessary to expand sites and drive SEO
  • Work with the Partnerships Team to assist in their marketing campaigns and ensure digital is an integrated part of these.
  • Be a fountain of digital marketing knowledge for other departments across the business and assist where necessary

Profile

You are a data-savvy Digital Marketer who loves getting amongst both transactional and consumer data and want to work with one of the biggest Media Brands in the world.

You'll be working as part of a highly entrepreneurial team which generates incremental revenue for the business through a range of diverse and exciting projects.

This new role will focus on ensuring that my client's websites are as good as they can be, driving additional ROI through digital channels such as PPC and Social and working with our databases to optimise customer conversions wherever possible.

In addition you have:

  • Passion for working with data and understand how to affect it in a positive way.
  • Strong numerical and analytical skills, plus the ability to manipulate data, measure performance and identify areas for improvement
  • Excellent knowledge of Google suite (Adwords, Analytics), how to create, monitor and measure campaigns.
  • Experience of paid search and social marketing and a track record of driving ROI
  • Great knowledge of website optimisation and how to boost sites within this environment.
  • Great knowledge of key social media platforms (Facebook, Twitter, Instagram), how to create, monitor and measure campaigns.
  • Great knowledge of working with CRM databases and how to maximise engagement

Job Offer

Great salary, discretionary bonus, competitive pension scheme, medical cover, great annual leave package plus much more! Apply to find out more!

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