Digital Media Manager

Expiring today

Location
London
Salary
Negotiable
Posted
04 Mar 2019
Closes
18 Mar 2019
Ref
13997294/001
Contact
Leah Kempadoo
Job Function
Online Marketing
Contract
Permanent

Digital Media Manager will be responsible for the digital media programme in the company's largest region. Managing a team of two, the role is accountable for the end-to-end delivery of the comprehensive digital programme, maximizing ROI and developing a strategy for channel diversification. This role is based in London.

Client Details

This role is based in the global headquarters of a market leading FTSE-250 recruitment consultancy. With offices in 38 countries, the role will be covering digital for a number of brands for 25 disciplines. This role is based in London.

Description

Role and responsibilities for Digital Media Manager:

  • Develop and optimise the paid media strategy, harnessing the expertise of local agencies where appropriate, that hits traffic, conversion and revenue targets.

  • Ownership of job board relationships including strategic development, contract renegotiation, optimisation opportunities, troubleshooting and access requests.

  • Shape, develop and manage two digital executives, ensuring they function as a high performing unit.

  • Test and learn new channels and features to support future strategy for candidate, client and talent sourcing and conversion with a focus on an audience-centric approach.

  • Drive the local client paid advertising strategy (proposition, pricing, promotion) and ensure first-class delivery.

  • Collaborate with the global media manager to develop the long-term media strategy and to ensure regional requirements are considered.

  • Leverage our digital reporting capability to assess the performance of activity and to make course-corrections that protect and improve ROI.

  • Effectively manage a substantial media budget to within plan and related invoicing administration.

Profile

The successful candidate:

  • Displays in-depth knowledge and technical understanding of digital media platforms and channels and how they are best used in both B2B and B2C marketing

  • A deep understanding of the external media landscape, and ability to identify growth opportunities in a challenging environment

  • Excellent project management capabilities to stay on top of detail, deliverables and anticipate and propose solutions to potential roadblocks to keep activities on track

  • Excellent understanding of digital analytics and ability to leverage data in decision-making process

  • Excellent vendor management skills including effective negotiation

  • Strong understanding of and successful implementation in paid media strategy

  • Strong people management skills including the ability to coach and delegate effectively

  • A marketing degree is welcomed but not required

Job Offer

Competitive salary